The Boards are over and now the phase of deciding a career and choosing a specialization has begun. You are approaching your friends, relatives and investing endless time thinking about choosing a career after 12th.
If you are still clueless and confused about choosing a career after 12th, here we are giving you a great opportunity to explore one of the most lucrative and creative career paths that is DIGITAL MARKETING.
Yes, you read it right, digital marketing or online marketing can be a great career path. Let's start with the basic info and then you can decide for yourself whether it is right for you.
ABOUT DIGITAL MARKETING – Digital marketing is the marketing of products through digital platforms like websites, social media, search engine, email and other platforms which connect with current and prospective customers.
Let us explain more clearly here :
You must have seen the ads shown on TV, clippings in newspapers, banners, pamphlets, etc. all these were the traditional and most commonly used marketing techniques used by businesses and companies to make aware of their product or brand to the public. All this is done with the intention of gaining the person’s attention and convincing them to buy the product being advertised. These are the commonly used marketing methods used which are still present.
Now, consider the same ads, clippings, banners being advertised in an online format where all the marketing of products or services is completely done online. This is where digital marketing begins. All the content and product or services offered by businesses are promoted digitally with the help of various tools and skills.
The world wide web (WWW) is a vast sea of knowledge or content and it is one of the main goals of google to provide the visitors with the most reliable website/video. The same is done by the businesses, they hire digital marketers to promote the product/service to the right customer at the right time. The digital marketer’s job is to create relevant content and apply digital marketing skills to attract new customers and offering better opportunities to existing customers.
If you think all these skills are in you and you have a knack of exploring the internet and its ways of understandings and promoting content, DIGITAL MARKETING is the right career for you. You can enroll in our Digital Marekting Training here
All the above are various methods of marketing online depending on the type of content one has.
Digital marketing is a great way to utilize these skills and in 2019, it is the right time to choose digital marketing as a career after 12th. The market is in need of digital marketers and it is increasing year by year.
